Jeff Cromer, founder of Pacifica Pizza, has been making quality pizzas since 1977. He opened his first store in the city of Benicia , California in 1985 with the belief that success comes from using only fresh, quality ingredients priced for a good value and served by an enthusiastic staff offering great service.

His approach and values in operating a pizza business are rooted in a family tradition going back to 1970 when his mother had been in the pizza business in Detroit . Since then, Jeff and his brothers have never been far from a pizza oven.

Over the years Jeff has experimented with thousands of recipes and styles, all tailored to his customers’ tastes, but always faithful to his family’s long heritage of only using fresh, quality products in each pizza….which is why today, Pacifica Pizza can consistently promise and deliver “Quality in Every Slice!”